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VCLEVER BLOG

Posted on April 30, 2011 at 2:25 pm by Andrew Arnott

Aspen in the house!

Aspen In-house

How do you show that a recruitment consultancy is open, up-front and friendly?  How can you illustrate that they’re not like everybody else?  And how do you get that message across to a target audience of seasoned recruitment consultants?

These are questions we asked ourselves when fulfilling a brief to create a new brand for a recruitment consultancy that places outstanding  consultants into in-house roles. We were tasked with creating a brand identity that would reflect openness, community, friendliness and being experts at the very specialist thing they do. (more…)

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